#intheory

The New Accessories

SIGNATURE MOVE

True to Theory’s understated and sophisticated ethos, the West Satchel is perfectly designed for modern life and the epitome of enduring style.

SIGNATURE MOVE

True to Theory’s understated and sophisticated ethos, the West Satchel is perfectly designed for modern life and the epitome of enduring style.

It is a myth that style must always sway to sensibility or that form most always follow function. Style is not the frivolous façade or the empty shell. It is not what you reveal on the outside, but rather how you pull it all off. It’s gesture and body language, an unstudied affectation of the self. You can call it confidence. The kids these days are keen to call it “swagger.”

It’s a graceful step through the sliding subway door, your bag parting your way just in time. It’s the day’s paper tucked neatly between two precisely stitched straps, a detail that affords an everyday glamor. It’s compartments that allow you to slip in and out of the segments of your life with finesse: a text on your phone, a color for the lip, a greeting with a business card. No fumbling, no fuss. Empowering, evocative, elusive to all but the caress of a finger drawn along finely worked leather.

Real style must last as well as work, unrelenting to the whims of fashion and steady through a sea change. It’s assurance that, as the world changes, what’s essential remains. Cultivating this requires honesty and the rare ability to look inside yourself and be truthful with who you are. The truth is that real style, good style, can only be had from substance. Constant. Enduring. Timeless.

The West

THE WEST MINI / Smooth Calf Leather / Black

The West

THE WEST MINI / Suede / Burgundy