theory app

Iconic style at your fingertips.

Iconic style at your fingertips.

Be the first to discover new collections, exclusive styles and special offers.


Easier than ever to browse, shop, check order status, find a store, and more.


Our new Wish List function allows you to save items in just one tap.

In the Know

Push notifications allow you to stay up to date on new arrivals and sales.


Enjoy app-only promos, offers, and products.

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