In 1997, Theory was founded in New York on the simple idea that exceptional fit, fabric, and style can empower us to change the way we dress and live. Nearly three decades later, as part of the Fast Retailing Group, we continue to perfect our collection of timeless essentials, infusing them with the city's inherent energy, vibrancy, and sophistication. ​For those who seek to define their own path, our aim is to create clothes that inspire everyday confidence—for work and beyond—so you can make your mark.​

28 Years Operating​

300+ Global Stores​

2,000+ Global Employees

Where Every Story Is

the Perfect Fit​

At Theory, we create spaces where everyone feels welcome. From Theory Affinity Groups to partnerships with programs that open doors for all, we encourage every employee to get engaged and build a culture of conscious design.

As an organization we commit to embodying the values of a diverse and inclusive workforce by fostering a culture of trust, curiosity, and kindness. We serve as a conduit for brave conversations. By finding common ground in our shared values, and celebrating our differences, we achieve a more equitable workplace. Through strategic actions, we commit to bringing a meaningful change in how we work together and build together, within our workplace and within our communities.