Gifting in Theory
Celebrate the spirit of togetherness with timeless gifts they’ll keep forever.
Outerwear he’ll love now, next year, and always.
Theory At Your Service
From one-on-one Virtual Styling appointments to The Theory Edit, our
in-home try-on program, it’s easier than ever to receive personalized
service from the comfort of home.
Look Good, Do Good
For every limited-edition Theory x Girl Up tee sold, we will donate a
percentage of proceeds to Girl Up in continued support of its mission
to advance girls’ skills, rights, and opportunities to be leaders.†
Online + in stores
Select countries only