EMAIL AND APP EXCLUSIVE OFFER
*New markdowns through email and App exclusive offer valid from July 8, 2025 4:00AM EST to July 12, 2025 4:00AM EST online at theory.com. Offer auto-applied through email click-through and in App. Price as marked. May not be used in Theory full-price or Outlet U.S. stores. Items 40% off and higher are FINAL SALE and are not eligible for return, or credit. Final Sale items can only be exchanged for a different size of the same style & color, subject to availability. Offer cannot be combined with any promotional offers. Some exclusions may apply. Merchandise sold as is. Offer cannot be redeemed for cash or gift cards, or applied to previous purchases. For questions, please contact clientservice@theory.com. Offer terms are subject to change.
SUMMER SALE
*Up to 60% off select sale styles online at theory.com and in Theory full-price stores through July 12th, 2025 at 3:59AM EDT. Price as marked. May not be used in Theory Outlet U.S. stores. Items 40% off and higher are FINAL SALE and are not eligible for return, or credit. Final Sale items can only be exchanged for a different size of the same style & color, subject to availability. Offer cannot be combined with any promotional offers. Some exclusions may apply. Merchandise sold as is. Offer cannot be redeemed for cash or gift cards, or applied to previous purchases. For questions, please contact clientservice@theory.com. Offer terms are subject to change.
ESSENTIAL DUOS AND TRIOS
*Choose 2 or 3 of the same marked style in any size or color to receive an additional discount. Applicable styles will be marked. Discount will be auto-applied at checkout. Offer valid in Theory retail stores and online at theory.com in select countries. Offer may not be used at Theory Outlet channels. Items 40% off and higher are FINAL SALE and are not eligible for return, or credit. Final Sale items can only be exchanged for a different size of the same style & color, subject to availability. Sale merchandise sold as is. Offer cannot be combined with any other promotional offer, redeemed for cash or gift cards, or applied to previous purchases. For questions, please contact clientservice@theory.com. Offer terms are subject to change.
WELCOME
*Offer valid for 31 days from date of issue for first-time email subscribers only. Code is valid for one time use only and discount will be applied when your unique promotional code is entered at checkout. Offer valid in Theory U.S. retail stores and online at theory.com in select countries. Offer may not be used at Theory Outlet channels. Offer valid on full priced products only. Sale Merchandise, Theory gift cards, Common Projects products are excluded. Offer can be combined with select other promotional offers. Offer cannot be redeemed for cash or gift cards or applied to previous purchases. In-store gift with purchase is only valid for first-time customers. Items 40% off and higher are FINAL SALE and are not eligible for return, or credit. Final Sale items can only be exchanged for a different size of the same style & color, subject to availability. For questions, please contact clientservice@theory.com. Offer terms are subject to change.
FIRST IN APP PURCHASE
*Discount will be applied when your promotional code is entered at checkout and code is valid for one time use only. Offer valid in the Theory App. Select merchandise, Theory gift cards, Common Projects products and sale merchandise are excluded. Offer can be combined with select other promotional offers. Items 40% off and higher are FINAL SALE and are not eligible for return, or credit. Final Sale items can only be exchanged for a different size of the same style & color, subject to availability. Offer cannot be redeemed for cash or gift cards or applied to previous purchases. For questions, please contact clientservice@theory.com. Offer terms are subject to change.
STUDENT & GRADUATE DISCOUNT
15% off select full-priced merchandise. Discount only open to students and graduates (within 5 years) with valid identification. Offer valid only on theory.com, may not be used at Theory stores, Theoryoutlet.com or Theory Outlet stores. Select merchandise, Theory gift cards, Common Projects products and sale merchandise are excluded. Offer cannot be combined with any other promotional offers. Offer cannot be redeemed for cash or gift cards, or applied to previous purchases. Items 40% off and higher are FINAL SALE and are not eligible for return, or credit. Final Sale items can only be exchanged for a different size of the same style & color, subject to availability. Only valid in the United States. Some exclusions may apply. For questions, please contact clientservice@theory.com. Offer terms are subject to change.